103 – You, the Business Owner Are Working ON the Business, Not IN It
Here is the last element of your franchise prototype operation.
You, the business owner are consistently working ON the business, not in it.
Working ON the business for you should be a Blast!
Your business is known for excellence – you are making money and your company culture is healthy – you are healthy.
And now your work is to consistently work ON it to make it better and better.
There are many metaphors for this:
- You are the Captain of the ship – you can not be a sailor or a hired hand, or else the ship will go off course.
OR
- You are the designer creating the Blue Prints – you don’t have a tool belt on.
If you are working IN it – you likely won’t have time to work ON it.
In this last episode of this series, I hope you’ll really get the vision, the importance – the urgency even of working ON your business.
If you don’t do it – it’s not going to happen. If you’re not working ON your business – it’ll never become everything if was created to be.
Here’s why.
The most important thing you as the business owner can do is – THINK.
Yes. THINK.
Most people don’t know how to do this – and they don’t have an appreciation for the people that do. They think those people are goofing off – being lazy. They’re wrong.
Thinking is the hardest work you’ll do.
Put a sign on your office wall. THINK.