069 – Study McDonald’s, Then Innovate Your Business
From Chapter 2 in my book: Victory Goes to the Business with Superior Systems – systems create order from Chaos – Becoming the Intelligent Designer of Your Business.
Become The INVENTOR of your Business!
A World Class business is a beautiful collection of Inventions – all harmoniously working together like a high performance automobile
You can do this for your business
Study McDonald’s then Innovate Your Business
How to create a business that works – and Works without YOU!
There are a lot of things at McDonald’s that do not apply to your business – bc they are a restaurant and sell food.
A lot of things about McDonald’s can be copied and implemented
7 Innovation Ideas from McDonald’s:
- Ruthless Standardization
- You are Not making up a new way to business every day
- Your staff can count on your systems – they come to work with confidence
- Your customers can count on your systems
- Limited offerings
- Part of standardization is streamlined operation
- Fewer Choices makes everything easier
- Be Known for being the BEST in a small space!
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- BIG 8 BBQ – 8 meats – 8 sides!
- Extraordinary systems, operated by ordinary people
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- Study McDonald’s and see how many systems you can count
- Look at their people – – – ordinary! Teenagers!
- They have recipes – Wait you said it’s not about FOOD.
- Listen to podcast 64 – Betty Crocker Systems GURU
- A recipe is the Best Metaphor for an Extraordinary system
- Specialized Equipment and tools
- McDonald’s has invented almost every tool and piece of equipment in it’s operation.
- The GUN for applying the ketchup – and et else
- You can do the same for your business
- Intelligent Design
- YOU are the Intelligent Designer of your business!
- YOU as the Visionary of Your Business – get to decide how ET is done
- Break Out of Industry Influenza – STOP looking at the competition
- Cleanliness AND Order – ANOTHER GREAT LESSON FROM MCDONALDS
- Ray Kroc was Adamant about this!
- Chic Filet has now surpassed McDonald’s
- Chic Filet learned most of their best stuff from McDonald’s