My 7 Core Principles of a Lifestyle Business
My 7 Core Principles of a Lifestyle business.
Business is a choice also – If you have decided that you Want Business as part of your Life – Choose the very best scenario – then you have a lifestyle business, not just any ole business.
By lifestyle business I mean…
It is work that you love. Yes work is hard and sometimes it is drudgery, but work should also bring you great joy. Your work is how you show up in the world to serve others.
Your business is your work. And work is not a 4 letter word that ends in k. We were created for work, and work was created for us.
A lifestyle business is an entity that you have created that serves your life, so that you can have the longest run possible, serving other people’s lives.
- People focused. Considering all the stakeholders. Employees, clients and vendors.
- It serves YOU. You must think about your life and your lifestyle first.
- It serves your STAFF – your company is a GREAT place to work.
- It serves your Customers – Yes they come third. If you don’t take care of the other two first – – – you’ll never pull off this one. Customers are important of course
- Vendors
- It is Preeminent. Best in class
- Quality makes work worth doing.
- Choose to be a Premier Provider
- It is Vision Driven. You have a Big vision
- Your Vision is bigger than just the Technical Work
- Your vision is bigger than being Self Employed
- Self employed is better than Employee ??? Is it?
- Your Vision includes Divisions
- It is Systems Driven.
- You have recipes. For EVERYTHING
- You make the complex simple
- You have a lot of moving parts to your business – that’s good… IT IS A BARRIER TO ENTRY.
- You are a Systems Thinker and you systemize the complex
5. It is Marketing Driven. And Sales Driven
- Everything is Marketing – and Marketing is Everything
- You have to know how to bring in clients – lead generation
- You know how to get them to say yes. You make it simple to say yes – lead conversion
6. You have RR – Recurring Revenue
- RR is like compound interest – the 8th wonder of the world.
- Compounding interest separates the rich from the broke. The great Albert Einstein once said “Compound interest is the eighth wonder of the world. He who understands it, earns it … he who doesn’t … pays it.”
- Look around – everything is built on RR – – – Because it is so smart
7. It is your Gift to the world. It is your work
- Your Work is your Gift to the world
- It is how you serve other people
- Just think of all the amazing things you enjoy – these trades are other peoples gifts – for how they serve you
