Recipes for Success – Systemizing the Order Fulfillment Process. Victory Audiobook Chapter 5
Victory Goes to the Business with Superior Systems – Audiobook
Chapter 5, Recipes for Success. Systemizing the Order Fulfillment Process.
In the last podcast the chapter I read was called – Micromanage Your Business to the Max.
And I finished by saying that all the systems in your business could be broken into 3 categories
- Order fulfillment
- Sales and marketing
- Management and measuring
This chapter is your order fulfillment systems
Drucker – The purpose of business is to Create and Keep a customer
This chapter is about the Second part – The KEEP a customer. You keep customers by having “awesome customer experiences”
What is it like to be a customer of YOUR business? What is the Experience like? The order fulfillment experience?
The first part of Druckers quote is to CREATE a customer – that is sales and marketing – and that’s next chapter – what I’m talking about today is the order fulfillment.
The marketing has attracted a prospect – and your sales system has turned that prospect into a customer.
Now it’s time to deliver on what you promised – it’s time to fulfill the order.
Your mandate as a business owner is to create a predictable system so that every time a customer does business with you they have an amazing experience and they’re WOWed. The only way you can do that is with systems
In the next chapter of my book when I talk about sales and marketing – I use the terms
Inside Reality and Outside Perception
You order fulfillment is your inside reality – It’s how well you do what you do
And to do it well – I will make the case in this chapter that every detail of your order fulfillment, must be systemized.
I’ll give you a ton of transferable ideas in this chapter by telling you about my business
My company is Interior Plant Scapes – and I’ll show you how we do order fulfillment and then give you the steps to transfer those ideas into your business.
